Hello!
Vivian Zhang
Product Designer
Notable Projects
Widgets Editor Redesign
Staff Designer / Lead DesignerPixlee TurnTo
This project redesigns one of the product’s core functionalities. I wrestled with abstract concepts, led team in rethinking these concepts, and collaboratively found solutions within engineering constraints.
Ratings & Reviews Reorganization and Design Strategy
Staff Designer / Lead DesignerPixlee TurnTo
I was the lead designer spearheading the design strategy of our Ratings & Reviews product. The strategy rests upon a new information architecture that increased the site's navigability from 27% to 88%. This case study showcases the research strategies that produced our final information architecture, and the collaborative efforts with Product and Engineering to create our multi-year execution plan.
Reviews Moderation Overhaul
Staff Designer / Lead DesignerPixlee TurnTo
Overhaul of our flagship reviews moderation feature. Decreased confusion for new users while increasing moderation efficiency. Showcases the research and rational for most design decisions.
Archived Projects
Silicon Chips Inventory
Sole UX DesignerOntera
Highly technical new feature for silicon chip fabrication engineers. Feature enables engineers to create silicon wafer maps, visually see wafer data, and query wafer data for better silicon chip development.
Ontera Fundraising App
Sole UX DesignerOntera
App to accompany our first prototype device. Light on true product thinking, but cool to look at =P
Joist <> Quickbooks Sync
Product DesignerJoist
iOS, Android, and web design for new feature that syncs Joist to Quickbooks.
About
Hey! I’m Vivian 👋
Most recently, I was a Staff Product Designer at Pixlee TurnTo, where we offer a suite of eCommerce Saas products that enable brands such as Nike, West Elm, and Alo Yoga to engage with their online shoppers through ratings, reviews, social media and influencer content.
My jam is enterprise software, but make it simple, like consumer-facing experiences. I love all parts of the design process, from research and strategy, to visual and interaction design, to prototyping and getting into the weeds with engineers. I’m invigorated by fast-paced, ambiguous environments, where I get to think about challenging problems, not just in design, but also in product. Understanding the big picture is just as important to me as fussing about the little details of a polished experience.
If you’re looking for a 0 → 1 type of designer, I just might be your gal and would most definitely want to connect!
HTML & CSS by moi